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November 4, 2015

APN Outdoor shares in the excitement of the Rugby World Cup

News Release 2nd November 2015

AUCKLAND: Leading Outdoor provider APN Outdoor has shared in the celebrations of the 2015 Rugby World Cup final, beaming a congratulatory message across their Elite Screen network in Auckland. The Outdoor leaders gave a nod to the boys in black with the message below across some of the most prominent digital billboard sites in New Zealand, ensuring that the once-in-a-quadrennial victory would not go unnoticed!

APN Outdoor, who are also the leading Outdoor media provider in the Australian market, had prepared a similar message to potentially play across the Australian network of Elite Screens, in the event of a Wallabies victory.

Phil Clemas, General Manager, APN Outdoor commented on the occasion “We enjoy the banter with our Aussie cousins. However, our faith in the mighty All Blacks was unwavering. The technology behind our Elite Screens gives us the flexibility and immediacy needed to pull off a simple and time sensitive message such as this. We have now shifted our thinking to how we can support the celebrations for the team’s arrival back to NZ on Wednesday”

The Outdoor leaders have significantly invested in digital billboard technologies over the past two years and expressed an enduring commitment to the leadership and pioneering of digital outdoor on both sides of the Tasman. The recent creative challenge, Pixel 361, held in September, demonstrated the expertise APN Outdoor hold in this category and their overall leadership in the Outdoor space.

APN Outdoor will soon announce details of five new Elite Screen developments, three of which will be outside of Auckland.

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