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Out-of-home updates: April 2011

Monday 18, April 2011

Welcome to the first newsletter from the Outdoor Media Association of New Zealand (OMANZ).  We know you get lots of other newsletters in your inbox and that you're probably too busy to read all of them, so we've designed this to be short and snappy to provide you relevant insights and updates about the out-of-home industry in New Zealand. 

So enjoy the regular read and learning more about the impact and effectiveness of out-of-home advertising. 

The new OMANZ website has launched

The new OMANZ website has launched

If you haven't seen it already the new OMANZ website has now launched.  READ MORE 

A strong start to the year for out-of-home

A strong start to the year for out-of-home

The Outdoor Media Association of NZ (OMANZ) recently announced a strong start to 2011, with quarter one revenue results reported. Gross media revenue for the industry increased 7.1% over the same quarter last year, with Q1 revenue recorded of $14.6m – an increase of $970k. READ MORE
 

OOH DELIVERS A HIGH RETURN ON INVESTMENT

Recent independent and compelling research has been conducted confirming out-of-home advertising as an effective investment when employed as a standalone or integrated approach within the media mix. READ MORE

CREATIVE SHOWCASE

See some of the great images showcasing out-of-home advertising in New Zealand. READ MORE




NEED FACTS & DATA ABOUT OOH?

From revenue updates through to the number of OOH sites across NZ, see the facts & figures to assist you with your campaign planning. READ MORE

AXIS AWARDS 2011 - OUTDOOR

Take a look at the campaigns that won awards in the Outdoor Category at the recent Axis Awards. READ MORE

SIGN UP & WIN

Feel free to forward this on to your colleagues to put them in the draw for one of five $50 itunes vouchers.  And because you're already getting updates, you go in the draw too. READ MORE

WHAT IS THE PURPOSE OF OMANZ?

OMANZ is a not-for-profit professional industry body that represents New Zealand’s major outdoor media display companies. READ MORE

CASE STUDY

CASE STUDY

Each month we'll be featuring a case study highlighting how successful out-of-home can be for an advertiser. 

This month's featured case study demonstrates how out-of-home increased awareness for McDonalds.  READ MORE