From: OMANZ <firstname.lastname@example.org> on behalf of OMANZ
Sent: Tuesday, 19 February 2013 10:23 a.m.
Subject: Out-of-Home update Feb 2013
Having trouble reading this
email? Click here.
Out-of-Home update: Feb 2013
19, February 2013
2013 has started well for the out-of-home sector
and we're looking forward to positive times ahead as the industry
continues to leverage OOHs unique advantages and reinforce its relevance
within campaign plans, in an increasingly fragmented media environment.
We've got plenty to share with you this month, so
enjoy the read.
Over 2.5 million people see OOH in 7 days
Did you know
that 2,543,000 people saw outdoor advertising in the last 7 days*?
And 1,074,000 see outdoor advertising at least once a day*. READ MORE
APN Outdoor acquires JAM Billboards
has reached an agreement with JAM Billboards to acquire its remaining
billboard licenses, effective from February 1st, 2013. READ MORE
TV2 engage with ‘Lie Detectors’ & giant story
truthfulness of shoppers is being put to the test, with lie detectors
placed in two of New Zealand’s major shopping centres during February.
The specially built lie detectors utilise EYE’s retail advertising panels
as part of an overall retail campaign to promote TV2’s return of Revenge,
the hit series full of secrets, lies, and rumours. READ MORE
Wellington In A Pint update - The Beer & The Video
Last year we
featured an industry first – beer being brewed inside an Adshel as part
of the Wellington in a Pint initiative. Since then, Clemenger BBDO has
recently produced a self-promotion video about the initiative and the
final beers that were created. SEE THE VIDEO
Call for entries: AXIS 2013
Do you have an
outstanding OOH creative execution or campaign that ran over the past 12
months that you think is worthy of an AXIS? If so, CAANZ has
announced its call for entries for the 33rd annual AXIS Awards with
entries to be in by 4:00pm Monday March 18, 2013. READ MORE
See what's new from around the world
releases to bald heads, see what's new in OOH around the world. READ MORE
You are receiving this newsletter because your e-mail address
has been subscripted to the www.omanz.org.nz
If you wish to unsubscribe from our newsletter, click
CONTACT US | PRIVACY
POLICY | UNSUBSCRIBE