From:                              OMANZ <info=omanz.org.nz@cmail3.com> on behalf of OMANZ <info@omanz.org.nz>

Sent:                               Monday, 30 July 2012 2:06 p.m.

To:                                   OmanzImformation

Subject:                          Out-of-Home update: July 12

 

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Outdoor Media Association

Out-of-home update: July 12

Monday 30, July 2012

There's plenty going on out-of-home and we've got some great updates for you.

Enjoy the read.

Step Outside continues out-of-home

Through use of impactful images and a simple message the intention is to capture people's attention as they're outside, living their lives. READ MORE

Inside outdoor lives: Adshel ethnography study

What’s inside someone’s wallet can be invaluable.  And Adshel is not talking about the cash.  As consumers’ habits and needs shift at an ever-increasing pace, brands must evolve to interact, engage and influence. READ MORE

Eye complete repositioning with launch of new website

Eye recently confirmed the completion of a global repositioning project, which included a new company logo and visual identity system that has most recently culminated in the launch of a new customer magazine and global website. READ MORE

APNO creative showcase

APN Outdoor has seen some great creative installed across their assets over the last few months.  This showcase reveals how a simple message, clever execution, great use of colour and some basic creative techniques can create really effective Out-of-Home advertising. SEE MORE

Queenstown Airport update: flight numbers up

Winter is never quiet in the Adventure Capital of New Zealand, with the iconic Winter Festival recently opening Queenstown for the snow season. It is however set to be one of Queenstown’s busiest winters on record with the airport announcing a 29% increase year on year of the number of flights pouring in. READ MORE

Adshel Knockout - vote now

Have you heard about Adshel Knockout?  Check it out and VOTE NOW.

SHOWCASE: Out and about at that 'big sporting event'

It's finally upon us.  And with that, around 300 Olympic officials - dubbed the 'brand police' will be checking traders in the host cities adhere to restrictions on advertising. SEE MORE




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