From:                              OMANZ <info=omanz.org.nz@cmail1.com> on behalf of OMANZ <info@omanz.org.nz>

Sent:                               Tuesday, 6 November 2012 3:23 p.m.

To:                                   jo

Subject:                          Out-of-Home update Nov 12

 

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Outdoor Media Association

Out-of-Home update - Nov 2012

Tuesday 6, November 2012

After what seemed like a long wet winter, finally summer seems to be heading our way.  This month, as always, we have plenty to share with you, including a showcase of who's been advertising Out-of-Home over the past few months.

Enjoy the read.

The Roadside Giant: iSite Media Innovation

There is a new, unmissable mobile panel in town; The Roadside Giant, part of a refreshed transit offering from iSite Media. The Roadside Giant is the fourth panel in the ‘Big 5’ offering with The Bus Back, The Kerbside, The Roadside, The Roadside Giant and The Full Wrap. READ MORE

SHOWCASE: See who's advertising Out-of-Home

Out-of-Home advertising reaches people on the go.  The advertisers featured are just some who have utilised Out-of-Home media over the past few months to create impact for their brand while reaching their target market.  SEE THE PHOTOS

APN Outdoor - The Special Build

APN Outdoor saw an increase in the number of special builds installed across their assets in October.  Creative work for brands including Holden, Beck's & Guinness used unconventional methods to deliver the message. SEE MORE

Adshel invites Adland to promote beach safety

Adshel has joined forces with Surf Life Saving New Zealand for their annual Creative Challenge.  The event hopes to promote outdoor creativity, while also driving home the Surf Life Saving message with $75,000 Adshel campaign. FIND OUT MORE

Who Put the Cat Out?

Congratulations to Paul Scott who was voted the winner of the first OMANZ Out There Challenge.  His winning entry for the Put the Cat Out caption competition has been seen on Out-of-Home inventory around Auckland during October. SEE MORE

OMANZ looks to the future

Phil Clemas, General Manager of APN Outdoor has been re-elected as Chair of OMANZ, at the recent AGM.  “I am excited about Outdoor in New Zealand. New technologies and innovations will spark fresh growth and audience measurement will validate out-of-home advertising.”  READ MORE

Adshel Knockout winners receive their trophies

Following on from the announcement of the Adshel Knockout (Q2) winners earlier this year, the winning agencies were presented with their trophies - Saatchi & Saatchi (creative) and Spark PHD (media).  SEE THE PHOTOS




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