From:                              OMANZ [info@omanz.org.nz]

Sent:                               Tuesday, 31 May 2011 12:29 p.m.

To:                                   Jo  Davenport

Subject:                          OMANZ Updates - May 2011 - Preview

 

Having trouble reading this email? Click here.

Outdoor Media Association

Out-of-home updates: May 2011

Tuesday 31, May 2011

As winter starts to close in upon us, there's no slowing down in the out-of-home market. The OMANZ members are busy planning and implementing campaigns with their clients & agencies, and also taking bookings for remaining inventory in the lead up to this year’s RWC.

In this month’s update, see the news about OOH at both Christchurch and Wellington airports, as well as confirmation of the RWC clean zones. We've also included some guidelines to assist you with enhancing the effectiveness and longevity of your OOH advertising.  

Enjoy the read.
 

What media operators are members of OMANZ?

What media operators are members of OMANZ?

There are currently 5 media operators who are members of OMANZ.  Collectively they contribute more than 88% of total out-of-home (OOH) advertising industry revenue. Each of the members are dedicated to raising the profile of out-of-home advertising in New Zealand, and in joining OMANZ have made a commitment to constantly seek to improve professional practice within the industry. To learn more about the OMANZ media display members READ MORE.

Factors affecting the longevity of an out-of-home ad

Factors affecting the longevity of an out-of-home ad

Studies have shown there are a number of factors which may shorten or lengthen the effective life of an out-of-home advertising campaign.  

Here are some guidelines to assist you in determining how you can enhance the effectiveness of your advertising and when it may be time to change your creative.  READ MORE

RWC clean zones announced

The clean zones, clean transport routes and clean periods for the Rugby World Cup 2011 have now been established.  READ MORE

 

 

Case study: increasing brand visibility

This month's featured case study demonstrates how out-of-home increased brand visibility for Jim Beam. READ MORE

 

 

International creative showcase

See some of the great images showcasing international out-of-home advertising.  READ MORE

 

 

....and the winners are....

Thanks to everyone for signing up to the regular OMANZ updates.  5 lucky people have won $50 iTunes vouchers.  READ MORE

ISITE MEDIA'S NEW INNOVATION READY FOR RWC 2011

iSite Media are currently installing the biggest brand advertising digital screen available at any airport in New Zealand. READ MORE

 

NEW CHRISTCHURCH AIRPORT TERMINAL SHOWCASES PREMIUM AIRPORT OOH

Amongst the new assets APN Outdoor has developed in the new terminal is the highly impressive 6m x 2m HD LCD digital panel that greets all airport arrivals at the main entrance. READ MORE




You are receiving this newsletter because your e-mail address [email address]
has been subscripted to the www.omanz.org.nz website.
If you wish to unsubscribe from our newsletter, click here.

CONTACT US | PRIVACY POLICY | UNSUBSCRIBE

No virus found in this incoming message.
Checked by AVG - www.avg.com
Version: 9.0.901 / Virus Database: 271.1.1/3670 - Release Date: 05/31/11 06:34:00