From:                              OMANZ <info@omanz.org.nz>

Sent:                               Tuesday, 27 September 2011 2:06 p.m.

To:                                   jo

Subject:                          OMANZ updates - Sept 11

 

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Outdoor Media Association

Out-of-home updates: Sept 2011

Tuesday 27, September 2011

This month we're showcasing some of the interesting and impactful out-of-home advertising that's been posted during September.    

We've also got news from OMANZ members about some of the great innovations they've been working on, highlighting once again the bountiful opportunities OOH advertising can offer both agencies and their clients.

Enjoy the read.

CREATIVE SHOWCASE: for the month of September

We've gathered together some of the interesting and impactful out-of-home advertising that's been on show during September. 

What you'll see is that regardless of the OOH format advertisers use, OOH lends itself to strong creative and succinct messaging. It provides a great canvas to work as part of an integrated campaign with other media, or as stand alone advertising when required, demanding the attention of the market it is targeting.

To see the September showcase READ MORE.

Brancott Estate welcomes RWC 2011 fans to Auckland

Inbound passengers and Rugby World Cup 2011 fans arriving at Auckland International Airport will be stepping off the plane into a virtual vineyard, courtesy of official RWC 2011 sponsor Brancott Estate. READ MORE

Adshel releases 'NeuroSwitch' research

With a study that looks at how emotions impact recall in outdoor advertising, Adshel has released the main component of its engagement campaign which kicked off earlier this year with the Adshel Rally. READ MORE

Trams welcome APNO on board

APN Outdoor New Zealand has successfully secured the advertising rights to Auckland’s best comeback in years – the new Trams in the recently revitalised Wynyard Quarter. READ MORE

iSite Media's new digital billboard for Queenstown Airport

Coinciding with the kick off of the Rugby World Cup at the start of September, iSite Media launched the latest innovation for the company – a new seamless digital billboard at the thriving and premium Queenstown airport.  READ MORE




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